Customer success is the new business model.
Meaning
Helping customers succeed leads to long-term business growth.
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About the author
(born 1964) is an American entrepreneur and founder of Salesforce, a leading cloud computing company. He pioneered the concept of software as a service (SaaS), transforming enterprise technology. Benioff is also known for his philanthropic initiatives and advocacy for stakeholder capitalism. His leadership emphasizes innovation, equality, and corporate responsibility. Marc Benioff continues to influence the technology industry and modern business practices.
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