Unless you have a lot of passion about this, you're not going to survive.
Meaning
Jobs gave this warning about entrepreneurship in a 1995 oral history, noting how long and hard building a company is. Passion carries you through the dull, difficult stretches. Test an idea by asking whether you would still work on it during months of no applause.
Source: Computerworld Smithsonian Awards Program oral history (20 April 1995)
About the author
(1955–2011) was an American entrepreneur and co-founder of Apple Inc. He played a key role in revolutionizing personal computing, smartphones, and digital media. Jobs was known for his vision, creativity, and attention to design. His leadership led to products like the iPhone and Mac. Steve Jobs’s legacy continues to influence technology, design, and innovation.
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